8. Key Resources (Efficiency) - iFive Alliances2024-03-29T13:19:44Zhttp://ifivealliances.ning.com/forum/topics/8-key-resources?groupUrl=business-model-generation&feed=yes&xn_auth=noWhat do you need first - the…tag:ifivealliances.ning.com,2014-01-04:3234727:Comment:166572014-01-04T17:39:43.492ZPaul Terlemezianhttp://ifivealliances.ning.com/profile/PaulTerlemezian
<p>What do you need first - the revenue or the resources?</p>
<ul>
<li>This question gave birth (pun intended) to the "Chicken or Egg" debate.</li>
<li>It is realized in sports when we realize that I have to take my foot off of first base in order to get to second base - and somehow I had to get to first base to start with!</li>
<li>And at some point we knew we needed a car to get a job - but we needed the job to pay for the car</li>
</ul>
<p>We need both - simultaneously - so we…</p>
<p>What do you need first - the revenue or the resources?</p>
<ul>
<li>This question gave birth (pun intended) to the "Chicken or Egg" debate.</li>
<li>It is realized in sports when we realize that I have to take my foot off of first base in order to get to second base - and somehow I had to get to first base to start with!</li>
<li>And at some point we knew we needed a car to get a job - but we needed the job to pay for the car</li>
</ul>
<p>We need both - simultaneously - so we must:</p>
<ul>
<li>Commit to a goal (i.e. the amount of revenue attainable)</li>
<li>Validate the goal by engaging with clients who benefit from our value proposition</li>
<li>Achieve success (for the client) with our resources</li>
<li>Generate sustainable cash flow</li>
<li>Hedge the above with contingency plans and by-products that guarantee a worthwhile form of value creation</li>
</ul>
<p>Unwillingness to commit to a goal will lead to failure.</p>
<p>What alternatives to committing to a goal have worked for you?</p>
<p></p>