iFive Alliances

Your Revenue Driver

The goal of this strategy is to attain leadership (perhaps dominance.) This strategy has high reward and of course high risk. If you are the first to do it - then there is not likely to be a roadmap to guide you. You will likely become the target for competitors to emulate or to challenge.

 

For internal training organizations there are these questions:

 

1. Where does your company seek to be the first with the most (i.e. a leader or dominant?)

2. How does the training you offer internally compare to what your company's external competitors offer internally?

3. What are you doing to assure that training is a competivie advantage for your company?

 

For external training organizations there are these questions:

 

1. Are you a leader in your area of training services?

2. How important is it to your clients that you are seen as a leader?

3. Is it important to you to maintain a perception of leadership?

 

 

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