Your Revenue Driver
Drucker asserts (and I paraphrase) that the purpose of capitalism is to implement economic progress as a means of creating an improved society. Economic growth without an improved well being of the society is failure.
This has direct application to training. We may teach our managers how to effectively terminate employees but if the outcome is achieved while damaging the reputation of the company and the employee then we have failed.
We can teach sales people or marketing people how to compete? Do we teach them how to do so ethically or legally? Are they the same?
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Drucker wrote about this in "The End of Economic Man"- his first full-length book - published in 1939.
How relevant is his assertion today?
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