Your Revenue Driver
5 December Price-Led Costing (...mentality.)
Traditionally we have focused on cost-led pricing which sets price as a "mark-up" over costs of providing the product.
Price-led costing sets value first and then we determine how much product can be provided.
21st century price-led costing has provided us with a new challenge - what do we do when the client expects to pay $0 for training?
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